Guest Column: The Trouble With Prince Harry? None At All

 Guest Column: The Trouble With Prince Harry? None At All

The PR Verdict: A (PR Perfect) for Prince Harry.

The headlines are too easy: “The Trouble With Harry.” “Dirty Harry.” Prince Harry’s escapade in Las Vegas—a strip poker game that ended with photos of a naked royal—was almost a gift to the tabloids. And yet the Crown may have a PR ace up its sleeve in Harry.

Harry has always been the heir apparent for royal scandal. As third in line for the throne, the pressure to conform to royal standards of propriety is relatively low. Need we go into his father’s anatomical declarations of love for Camilla Parker Bowles? Please, let’s not.

And yes, the young prince occasionally acts out. But this latest adventure had a curious side effect: Harry’s generation seems smitten with him. He is like his peers, caught in some NSFW (Not Suitable For Work) photos. Among Harry’s generation, fame—in any context—is gold. Sealing the turn from scandal to success was Harry’s appearance at a charity event, where he acknowledged his escapade with self-effacing humor (read about it here). Scandal averted, Harry is now the unlikely hero.

The PR Verdict: A (PR Perfect) for Prince Harry. If Buckingham Palace is smart, they’ll continue to rap Harry’s knuckles—and keep him in front of his adoring public, continuing his mother’s legacy: Could he become the People’s Prince?

The PR Takeaway: Mini-scandals can move the PR dial. After doing something naughty but harmless, a public appearance for charity and self-effacing humor are the golden tickets to winning the public’s, and the media’s, hearts. The ploy was used to excellent effect by Fred Willard in the US; days after the actor was caught with his pants down in an X-rated movie theater, he joked about the incident brilliantly on late night TV. Prince Harry should continue to do good works, which offset his occasional lad-like behavior; both bring a younger generation closer to the Crown.

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Suzan Colon About Suzan Colon

Suzan Colon, The PR Verdict’s Content Editor, has written for magazines including O, the Oprah Magazine; Jane; Details; Rolling Stone; Harper’s Bazaar; and many other publications. She is the author of Cherries in Winter: My Family’s Recipe for Hope in Hard Times (Random House). Suzan blogs for the Huffington Post and has appeared on The Today Show, The Early Show, and NPR. For more, visit suzancolon.net.

What is Your PR Verdict?

  1. great job prince harry
    enjoy your royal position

    keep your mother’s spirit alive.. the one that she could not express

    you are just what historians write about… in ” fictional novels”
    lovely to live in real fiction
    thank you.. we are all living through your escapades

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  1. BizSugar.com says:

    The Trouble With Prince Harry? None At All…

    The PR Verdict: A (PR Perfect) for Prince Harry. He turned a potential scandal into a way to bring his generation closer to the crown. If Buckingham Palace is smart, they’ll continue to rap Harry’s knuckles—and keep him in front of his adoring public, …

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